The Power of Language: Shifting from "Need" to "Want" and "Get To"

Words shape our reality. The language we use in everyday conversations—whether with employees, customers, or even ourselves—has a profound impact on our mindset and emotions. One small and powerful shift in language is how we use the word "need."

The Energy of "Need"

When you say, "I need to do this," where does that energy come from? Need is rooted in fear. It comes from a sense of lack, a place of contraction, and a focus on what is missing. It’s backward-looking, tied to worry and scarcity.

Think about how often you use the word "need."

Each statement carries a sense of pressure and obligation. It’s as if something bad will happen if the "need" isn’t met. But fear-based language doesn’t create—it constricts.

Shifting to "Will" and "Intend"

Now, let’s reframe the same statements with a different energy:

See the difference? "Will" and "intend" open up a space for creation and possibility. They put you in the driver’s seat of your future rather than tethering you to past fears.

The Power of "Get To"

Let’s take it one step further. Instead of saying, "I need to do this," try saying, "I get to do this."

A client once shared a story about building a new house with his wife. He said, "I need to rip out all this work to redo it the way she wants." His energy was heavy, frustrated, and resentful. When I pointed out the language he was using, he shifted: "I get to make my wife happy by creating a home she truly loves."

That single shift in words transformed his entire experience. Instead of feeling forced into a burdensome task, he saw it as an opportunity to contribute to something meaningful.

The Impact on Leadership and Communication

As a leader and communicator, your words influence those around you. When you constantly use "need," you unintentionally create a culture of pressure and fear. But when you shift to "want," "intend," and "get to," you foster a mindset of empowerment and possibility.

Try this simple exercise: Notice your language.

By making this small yet significant shift, you not only change your mindset but also the energy and engagement of those around you. Lead from a place of creation, excitement, and motivation—not fear.

There are specific words to avoid to shift your communication to contain more powerful language. Want the list? Purchase our digital program "How To Deliver A Kick-Ass Presentation" for that and so much more!